This is a test for 101st street.

This is test for 103rd St

1086

Custom Embroidery and Apparel Shop
1955 3rd Ave,
New York, NY 10029
(212) 722-2446
https://109embroidery.wordpress.com/

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Artists: James De La Vega, Nelson Caban,  Michael Britto, PJ Pierre, Victor  Melendez
123rd street Lexington Ave

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154 E 100th street by Rim X

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Classic and Fashion Forward Sportswear and Sneaker Collections
1866 3rd Ave.
New York, NY 10029
(212) 410-2646
www.acelosportswear.com

Traditional Cuban dishes are combined with mojitos at this upbeat place that also has live music.
2018 3rd Ave,
New York, NY 10029
(212) 996-1220
amorcubanonyc.com

Mojitos? Check. Live Music? Check. Delicious Cuban cuisine? Check. Drinks and food flow so effortlessly at this classic El Barrio restaurant that the only thing you will delay in asking for is… the check. Drop in for drinks or dinner on any energetic evening and you won’t want to leave. The live music gets people dancing, while the bartenders shake up cocktails rhythmically in sync with the beats of the conga drums and waiters twirl around tight spaces and crowds with dishes of food held high overhead, releasing rich aromas into the air. Seriously, on a hot Manhattan night, this place can look like a commercial shoot for Havana tourism. Transport to Cuba for an evening without the confusion of US- Cuba relations or explaining to customs in Havana that you are there to “support the Cuban people”.

Comfortable mom-&-pop restaurant featuring deep-dish & thin-crust pizzas, plus pasta & sandwiches.
1649 Park Ave,
New York, NY 10035
(212) 722-6400

When the moon hits your eye, like a big- a- pizza pie that’s Armonie… Ok, we butchered it.
This mom& pop pizza shop is so cute and cozy and the pizza is delish! Sit at the quaint bar and enjoy a cold Peroni or a rich cabernet, while the aroma of fresh baked pizza invites you to indulge in the doughy, cheesy bliss. Great for dining in with friends or take- out if you are nearby.

2051 2nd Ave,
New York, NY 10029
(646) 429-8128
www.bangklyn.com

Pat Bangklyn earned his name as a revered fashion designer in Bangkok, who would often combine New York style with salvage textiles. His clientele spanned from Asian breakdance crews to American celebs that sought out his designs for its retropolitan aesthetic. Pat moved to Brooklyn after years of being wooed by fellow fashion designers, though what he found in NYC was a new outlet for his passion of culture and trend: Food. Pat’s newest creative venture is Bangklyn East Harlem, an eatery that features South East Asian fare combined with nuances that are authentic to El Barrio. A Thai Style, Tamarind Coconut Market Soup, paired with a Topo Chico and finished with a fair- trade Colombian espresso is the type of menu diversity you can expect at this cozy spot. The open kitchen means you can watch the artist at work, as he is the one and only chef. Vintage clothing and bespoke denim pieces line the back wall of the eatery, while the speakers play a surprisingly balanced playlist of hip hop and traditional Thai music. Really quite the experience and must visit if you are looking for a hidden gem of New York City.

1664 Park Ave by Betsy Casañas

2132 2nd Ave,
New York, NY 10029
(646) 490-5403
bosiebakery.com

Bosie Bakery’s founder, Pastry Chef Damien Herrgott has quite the pedigree. A 3^rd generation pâtissier from Besançon, France, Chef Damien began his career at the world famous Paris bakery Ladurée and later worked under Chef Pierre Hermé, considered to be one of the world’s best pastry chefs and industry influencers. Soaking up all that pastry knowledge from the world renowned chef, Chef Damien set his sights on New York City. After residencies as Executive Pastry Chef at Bouley and Michelin Starred restaurant La Goulue, Chef Damien ventured out on his own with Bosie Bakery. He now enjoys all the creative freedom of running his own pastry kitchen. One visit to Bosie Bakery and you will quickly fall in love with his creations. Smooth macarons, creamy tarts and rich chocolate biscuits are delicately served at this petite bakery, but the real magic happens behind the door near the register. Behind the store front is Chef Damien’s kitchen where he creates, recreates and experiments with modern twists on centuries old pastry recipes. Stop in for a box of pastries to bring home or sit and relax with one of their amazing herbal teas.

Chandelier-lit boutique carrying contemporary clothing, handbags, jewelry & makeup for women.
24 E 125th St # A,
New York, NY 10035
(212) 996-7980
http://www.thebrownstonewoman.com/

In October, we conducted: a Commercial Leases atelier, at Sapoara; and in November,

we conducted: a LOANS 101 workshop at the MTA’s Second Avenue Subway Community Room. Both trainings provided valuable information about alternatives, options and possibilities within the subjects. At the end of each session, we responded to questions by merchants on specific cases. In December, we rested for the holidays, but January comes loaded with new Hospitality, Tax Management and Loans (Spanish) workshops. Please stand by for announcements on dates and times.

100 GATES PROJECT

In October, the last 2 gates of 2017 were completed. El Agave and Barberia Azteca now proudly display their own masterpieces, for after-hour enjoyment by residents and visitors. To commemorate this excellent work by 100G, we gathered at Mojitos on November 15 for a VIP cocktail. The event was attended by elected officials, representatives from NYC Small Business Services, 100 Gates officials, and several stakeholders of the District.

This program will reopen next year, around May 2018. As always, feel invited to apply, if you would like to be part of it. Applications are available at 100 Gates.

APOYO Y RETENCIÓN DE NEGOCIOS

En Octubre, tuvimos un seminario sobre Contratos Comerciales, en SAPOARA. En Noviembre tuvimos el seminario: LOANS 101. Ambos seminarios informaron sobre alternativas y opciones disponibles para los pequeños negocios. Al final de cada sesión, los instructores respondieron a preguntas de los asistentes. Descansamos en Diciembre, pero tenemos muchos nuevos seminarios planeados para Enero 2018. Entre ellos: Hospitalidad, Impuestos Comerciales, y Préstamos Comerciales 101 (es Español). Les estaremos informando pronto sobre fechas y horas específicas.

PROYECTO 100 GATES

En Octubre, las dos últimas vallas del 2017 fueron pintadas. El Agave y Barbería Azteca ahora lucen coloridas rejas de protección, para el disfrute de visitantes y residentes. Para celebrar estos trabajos excepcionales, nos reunimos en Mojitos Bar & Grill, el 15 de Noviembre, para un Cocktail VIP, donde asistieron diferentes personalidades del Distrito. Este Programa se reiniciaría en Mayo 2018. Como siempre, no duden en contactarnos si desean participar. Pueden electrónicamente via: http://100gates.nyc/

Colorful, upbeat restaurant offering Caribbean & Latin dishes such as mofongo & arroz con pollo.
2026 2nd Ave,
New York, NY 10029
(212) 595-7000

The Upper West Side institution has been serving delicious Latin cuisine for two decades and now we have the pleasure of enjoying their cooking in East Harlem. It is only fitting that Café Con Leche open a location in East Harlem/ El Barrio, a neighborhood known for its Latin roots. The menu represents cuisine from several Latin American and Caribbean countries, but does it so effortlessly. The flavors are phenomenal and the level of care that goes into each plate that leaves the kitchen is becoming rare among mid- size to larger Latin restaurants. Lunch, dinner, date or take- out, this place is not to be missed!

339 E 108th St,
New York, NY 10029
(212) 828-3644

Oh, Café Ollin, how we love thee… NYC is filled with hole in the walls, hidden gems, off the beaten path type places. Ollin is the epitome of this category. A cozy little restaurant serving up authentic Mexican recipes with a few twists here and there (the Brody Torta is like a Hawaiian- Mexican mash up), with tons of flavor and sangria as fresh as it is strong. Great for groups, because if you come with a group you will basically have the whole place to yourself, or a date, so you can show off to your partner how you know the nooks and crannies of Manhattan.

Unique Western- Wear Shop for the Urban Cowboy
228 E 116th St
New York, NY 10029
(646) 789-6237

Specialty: Latin Music, Instruments, & Hard To Find Collectibles
151 East 116th Street
(btw Lexington and 3rd Ave)
(212) 427-6062

Casual eatery serving Latin dishes and cocktails in a quaint space with exposed-brick walls.
2126 2nd Ave,
New York, NY 10029
(646) 351-6574
cascalotenyc.com

Holy Mole! See what we did there, lol… whatever. Cascalote is a Mexican and Latin cuisine inspired restaurant, with rock star chef Julian Hoyo at the kitchen’s helm. Chef Julian Hoyo uses Mole, Chili de Arbol and smokey spices to bring rich flavor to a Mexican and Latin American cuisine inspired menu, while his family tends to guests with the gracefulness of a home- cooking invitation. Do not miss out on brunch, featuring mouth-watering dishes like Braised Short Rib Bene or the greatest steak nachos you ever had in your life!

54 East 116th Street

The multi-bike racks, requested from NYC, are not possible. They would be located near gas lines; in front of a doorway; or, too close to a hydrant. We are now reaching out to property owners for, alternative solutions to keeping bicycles off planter rails.

Have you noticed the Holiday Lights? Thanks to collaboration between EH 360 and The 116th initiative funded by Speaker Melissa Mark Viverito, we installed this year 16 strands along 116th Street (the largest number of strands ever). We feel proud of having these lights inspiring and enhancing our festivities.

You may have also noticed the brand new trash cans that now adorn and serve the Corridors. A contribution by EH360 to the Community. Let’s give them good use!!

Due to the upcoming of winter, planter’s beautification has been deferred until spring 2018.

This month, we restarted conversations with different schools, about the next phase of our “Keep It Clean” Program, which encourages elementary, middle and high school students, to develop ideas on how to minimize litter on the streets of East Harlem. We welcome the Manhattan Center for Science and Math, and Preparatory Academy.

LIMPIEZA Y BELLEZA

Las nuevas paradas para bicicletas, solicitadas a la Ciudad, no serán posible, ya que los sitios propuestos se encuentran muy cerca de: líneas de gas, puertas de entrada a edificios, o hidrantes. Estamos ahora contactando a los propietarios de los edificios para negociar soluciones alternativas que ayuden a mantener bicicletas fuera de los materos públicos.

Han notado las luces navideñas en la Calle 116? Gracias a una colaboración de EH 360 y el 116th Street Project (Melissa Mark Viverito), hemos colocado este año 16 líneas sobre el corredor comercial (el mayor número de instalaciones, a la fecha). Nos sentimos enorgullecidos de contar con este ornamento que le da vida a nuestras festividades.

Debido al frío, la mayoría de nuestros esfuerzos en C&B quedan pospuestos hasta la Primavera. Sin embargo, continuamos conversaciones con representantes de las escuelas locales, sobre nuestro programa “Keep it Clean”. Estamos muy entusiasmados con los premios en efectivo para las aulas ganadoras en este concurso.

This quarter, we continued to share activities and program goals with: Community Board 11; East Harlem Community Alliance; NYS Comptroller Office; NYC Manhattan District Attorney Office; 116th Street Block Association; Apple Bank; The Caribbean Cultural Center; The Manhattan Neighborhood Network; East Harlem Talent Network; and The People’s Federal Credit Union. From these meetings a truck-load of reciprocal opportunities was uncovered. We also attended the “Communication for the Travel Trade” workshop, sponsored by NYC & Co., where we created new synergies with several walking tour operators interested in East Harlem.

CITIBIKE completed by October 2017 their network of stations in East Harlem, drew some complaints from residents about lost parking spaces. Thirty eight bicycle stations are now fully operational and in use by avid visitors and locals. For an updated listing of locations visit (Locations).

COORDINACIÓN

Durante el Trimestre continuamos conversaciones con: La Junta Comunal No. 11 (Ayuntamiento); East Harlem Community Alliance; La Oficina de la Contraloría Estatal; La Oficina de la Fiscalía de Manhattan; La Asociación de Vecinos de la Calle 116; Apple Bank; El Centro Cultural Caribeño; La Televisora Pública de Manhattan; East Harlem Talent Network; y el People’s Federal Credit Unions. De estas reuniones generamos un caudal de nuevas ideas para el Distrito. También asistimos al taller “Communications for the Travel Trade” donde conocimos a varios grupos de turismos peatonal, interesados en East Harlem.

CITI BIKE terminó la instalación de los centros de acopio de bicicletas en East Harlem, con algunas quejas de residentes, respecto a puestos de parqueo perdidos. Un total de 38 centros están ya funcionando a plena capacidad, para el beneficio de visitantes y residentes. Aquí puede conseguir un listado actualizado de la ubicación de estos centros (Estaciones),

Neighborhood mainstay serving traditional Puerto Rican cuisine in a low-key counter-serve setting.
168 E 116th St,
New York, NY 10029
(212) 876-4846

Those strobing colorful 60 watt lightbulbs and the bright signage lets you know you are in EL BARRIO. Cuchifritos has been a staple in East Harlem since 1961. This walk- up counter eatery fries up meat and fish based patties so indulging you will ask for forgiveness, and stirs up juices and lemonades as sweet as your mother’s kisses. Classic Puerto Rican comfort food with origins from the Andalusia region of Spain, Cuchifritos is a term used to describe this style of fried treats. Stop in and enjoy some pieces of glistening guilty pleasures and brush up on your Spanish, while you ask the waitress the name of each food. Absolutely delicious, but not for the faint of hearts.

118 E 116th St,
New York, NY 10029
(646) 678-3681
damorewinebar.nyc

Benvenuto! When Raffaele D’Amore opened this wine bar and eatery in 2013, it was met with instant praise for his menu of Southern Italian dishes and stock of regional wines. The owner is also the bartender, and such a personal touch has its perks. Raffaele tends to guests with a romance in his tone as indicative as his last name. He takes his job serious, guiding new guests through the wine selection, but not too serious, as he will often attend to guests with a glass in hand. The space is intimate and great for date night or a stop- in after work. The espresso is bold, and the menu is brilliant. Our go- to; Pair the grilled octopus with a Chianti and finish your mean with an espresso.

308 E 109th St,
New York, NY 10029
(929) 279-2225

The café where the atmosphere is as stimulating as their cortados. Dear Mama is an El Barrio favorite! Named after the famous 2Pac song and in homage to the artist that was born in East Harlem.
Coffee is on point. The freshly brewed herbal teas are bliss. Not impressed yet? Bacon Maple Croissants
and gazpachos are just scratching the surface of the menu that will often rotate items with the seasons as every café should do. This place is always full of action. You can practically smell the wifi in the air with all the guests working away on laptops as Wu- Tang Clan blares through the speakers, while the walls display amazing pieces of artwork. Creative nights, craft beer brunches, wine after work… the events here are endless and that is what makes Dear Mama so unique. Drop in for some ambient inspiration while you click away at your new start- up venture, or just come with friends to enjoy conversations in a laid back atmosphere.

The most extensive architectural reclamation showroom in the world!
216 E 125th St,
New York, NY 10035
(212) 860-1138
http://demolitiondepot.com/vo/demo/

To keep attention on the District through our “Jumping” Santa, hosted by several participating businesses, as an opportunity to take a free picture with Santa, and for kids to receive gifts and candy. This pilot project was a FIRST on the Corridors. We hope to continue this tradition.

During this quarter we focused on creating attention onto the intersection of First Avenue and 116th Street. A series of musical events, in collaboration with local merchants added visibility to the area. As more and more merchants engage and continue to participate, we plan to connect focal points, all over the four Commercial Corridors for a global effect. The ultimate goal: Turning East Harlem into a “destination”. Let’s keep up the hard work!!

MERCADEO DEL DISTRITO

Para generar atención sobre el Distrito, este año tuvimos nuestro primer “Jumping Santa”. Una iniciativa conjunta con empresarios locales. Adultos y niños tuvieron la oportunidad de tomarse una foto con Santa, y llevarse un “regalito”. Todo sin costo para los participantes. Esperamos convertir esta iniciativa en una tradición del Distrito.

Este trimestre concentramos esfuerzos de mercadeo sobre la intersección de la Primera Avenida y la Calle 116. Una serie de eventos musicales se programó, en conjunto con empresarios locales para añadir visibilidad al Área. En la medida que mas y mas empresarios se unan y participen en este tipo de esfuerzo, podremos comenzar a conectar puntos focales sobre los cuatro corredores comerciales, para un efecto continuo que convierta a East Harlem en una parada obligada para visitantes de todo tipo.

110th Street 5th Ave

Craft brews pair with a cheese-focused menu at this packed spot on way-north Park Avenue.
1259 Park Ave,
New York, NY 10029
(212) 289-1581

Beer and Cheese lovers rejoice! We would like to say that the name explains it all, be it doesn’t. Yes, beer and cheese is what’s on the menu, but we feel that even the name of this hidden gem should have more pizzazz to it, like…The AMAZING Earl’s Beer & Cheese or EARL YOU’RE MY WORLD Beer & Cheese. Ok, maybe that’s too much. But seriously, no place does simple comfort food and beer pairings better, and in a dimly lit cozy backroom sorta- vibe complete with jinga and board games and plenty of craft suds to invoke philosophical conversations about the pleasures of life. Ok, we went too far again… It’s the beer taking over…

1711 Lexington Ave,
New York, NY 10029
(646) 922-7705
eastharlembottlingco.com

“Bottling”, as it’s known locally, is a favorite among craft beer lovers. In a neighborhood where bodegas have whole refrigerators dedicated to stocking popular import beers at near freezing temperatures (don’t’ get us wrong, nothing refreshes like a bottled beer hovering around 32°F), East Harlem Bottling Co. brings local beer culture to new horizons. Expect plenty of New York State crafts and small batch veterans, along with some newcomers to the craft beer industry. With 20 taps on constant and carefully curated rotation, you can stop into Bottling every day of the month (no judgement here) and never have the same beer twice. Pull a seat up at the bar or settle into a cozy corner by the exposed brick walls, while you pick away at unique dishes like beer battered pickles or Wisconsin cheese curds (think fluffy, fried cheese bites), while you sip on a beer you never heard of, from a place you did not know existed…

Bright, well-stocked wine & liquor store specializing in imports, plus free tastings & delivery.
302 Pleasant Ave,
New York, NY 10035
(646) 964-4229

Cozy spot offering inventive Mexican small plates, cocktails, wines & a patio in a casual setting.
209 E 117th St,
New York, NY 10035
(646) 649-4795
elkallejonlounge.com

Entering El Kallejon feels like transporting to a hidden gem in an alley way of Mexico City. This intimate eatery and Spirits bar features a brilliantly designed menu with modern twists on classic Latin dishes. Mexican, French, Japanese and Mediterranean flavors all make their way into the menu, which has been revered by food critics and epicures. The space is adorned with Alebrijes (al-e-bri-hez), brightly colored mythical animals made of paper mache, masks of Luchadores or wrestlers, and framed artwork depicting the Agave cactus, the plant from which the spirits behind the bar get their spirit. The bar features an excellent selection of Mexico and California wines, Tequila, Mescal and Sotol, a spirit distilled in Northern Mexico and rarely ever found in NYC. Order up a cold beer to chase down that full bodied mescal, pair it with a Ceviche and rest up on the hammock in the backyard. You will love this place!

New York’s leading Latino Cultural Institution. Located on New York’s World Famous Museum Mile
1230 5th Avenue
New York, NY 10029
(212) 831-7272
http://www.elmuseo.org/

Manny Vega

Specialty: Best Quality, Pure Fragrance  & Essential Oils  (retail and wholesale)
1645 Lexington Avenue
(corner 104th St)
(212) 410-0600

116th Street between 3rd and Lex

219 E 116th St,
New York, NY 10029
(646) 351-6895

Pronounce it ha-la-pee-nio or ha-la-peh-nio, which ever you prefer, this place has really great Mexican food. The kitchen cares about using fresh ingredients. The food is consistently good, the sangria strong and reasonably priced. Though, Hot Jalapeño is a hidden gem along main street East Harlem (116^th street), this place really stands for their quality of food.

Spiffed-up burger shop known for its choice of sauces & toppings on beef, turkey & veggie patties.
1567 Lexington Ave A,
New York, NY 1002
(212) 289-6222
joyburgerbar.com

Big juicy beef patties, slathered in the sauce of your choice, cheese oozing off the sides and crisp French fries piled high. Joy Burger’s uptown location is a favorite amongst lunch crowds, but anytime is a good time to stop in. Orders here are taken at the counter and the customer receives a playing card in return. When your playing card number and suit is called, your burger is ready. The anonymity comes in handy when you want to trick yourself into cheating on your diet, as in Jake didn’t order a burger, 5 of Hearts did.

2018 3rd Ave

Mann Vega

The Booming Sneaker and Sportswear Retailer makes its exciting debut in East Harlem!
1852 3rd Ave,
New York, NY 10029
https://www.kicksusa.com/kicks-takes-nyc.html

2247 1st Avenue,
New York, NY 10029
(212) 828-2247

The bar sits right at the foot of the doorway and is often crowded with locals and after-work crowds in demand of their sangrias and tropical mixed drinks. Make your way to the dining room in the rear for an explosion of Mexican and Tex- Mex dishes that are super satisfying. The exposed brick and sexy lighting makes it a great place for dates, especially on night when they feature live music to serenade the mood.

Casual, chef-owned stop for Mexican tacos, ceviches, larger plates with sides & aguas frescas.
137 E 116th St,
New York, NY 10029
(646) 590-3975

Chef Julian Medina has done it again! The visionary behind Toloache and Yerba Buena, via SushiSamba and Pompano restaurants pedigree, opens an eatery full of El Barrio flavor. Don’t be fooled by La Chula’s walk- up counter style. The food at this playful Mexican outpost is serious. Creative menu items like Queso Fondido tacos (melted cheese and Spanish sausage) pair well with margarita or cold Pacifico beer. Open late for those hopping around East Harlem after a hard cocktail crawl.

169 E 106th St,
New York, NY 10029
(212) 410-7292

A Manhattan institution for over 20 years, La Fonda serves up delicious Puerto Rican cuisine and a rotating menu of Caribbean inspired cocktails. Families, artists, academics, celebrities and politicians all mix it up in this eatery and sports bar. Thursday nights are especially energetic, with Live Latin Jazz that attracts dancers and music lovers from all corners of the city. It is not uncommon to catch a big name musician dropping in to jam, while on a tour stop in NYC. So, pull up a seat as you transport to the Island of Enchantment and order up a Chichaito, an island drink made with anisette and rum, yum!

Specialty: Retail Marketplace
1509 Park Avenue (at 115th St)

• Breezy Hill Orchard and Cider Mill
• Beurre & Sel
• Hot Bread Almacen
• Mama Grace’s Afro Caribbean Food
• Nordic Preserves Fish & Wildlife Company
• Urban Garden Center
• Velez Groceries
• Viva Produce
• W.E. Meats and Fish Distribution

1569 Lexington Ave,
New York, NY 10029
(212) 289-0089
lashuknyc.com

This French- Moroccan eatery at the edge of East Harlem / Carnegie Hill is a breath of fresh air for those seeking flavorful dishes with fresh ingredients. The décor is modern and cozy, and in the summer months the swinging full- length windows are opened, turning a Lexington Avenue draft into a Mediterranean breeze. The menu is not overwhelming and impressively authentic. The Tagine, a traditional Moroccan stew, is made complete with pickled lemons and an abundance of spices. Their Brunch is delicious and served daily! Visit La Shuk for your next brunch or dinner plans and don’t forget to try the mint tea.

Veteran bakery crafting French staples like baguettes, croissants & a wide variety of pastries.
2131 1st Ave,
First Floor,
New York, NY 10029
(212) 860-5324
http://www.twobakeriesandarestaurant.com

This offshoot from the famed South of France beachfront boasts some of the finest freshly baked bread in Manhattan. The bakery makes and delivers bread to restaurants all over New York City, but one visit to their retail shop will uncover so many other great treats of La Tropezienne. The pastries are delicious, the coffee bold and the sandwiches are A- mazing!

Artists: Lexi Bella and Daniella Mastrian
115th street 1st ave

332 E 116th St,
New York, NY 10029
(917) 262-0517

THE. BEST. COCKTAILS. NORTH OF 96^TH STREET. PERIOD.

Dimly lit, because everybody feels sexy among red lights and black walls and fully mirrored bathrooms. The staff behind the bar are more chemist meets artist, rather than mixologists. The cocktails are crafted with care and the staff displays unprecedented couth in their knowledge of small batch spirits. Lion Lion meets all the downtown cocktail bar credentials, lucky for us the dab- smack in the middle of El Barrio. Treat yourself to an experience at Lion Lion. Enjoy the gorgeous backyard in the warmer months or cozy up at the bar for a full view of the alchemists of alcohol at work.

283 Pleasant Ave,
New York, NY 10029
(212) 369-6916

Always trendy, and always unique, Lucky 21 brings in the newest fashions every single week.
1905 3rd Ave,
New York, NY 10029
(212) 360-5500
http://lucky21.com/

Artist: Luis R. Vidal
1st avenue 110th street

2049 2nd Ave,
New York, NY 10029
(646) 590-4202
lupitasrestaurantnyc.com

Two words that sum up this 2^nd Avenue gem: TACO SALAD. Yes, the unlikely marriage of fresh vegetables and a crispy fried tortilla bowl topped with roast pork or braised beef. It’s like the hot, fitness girlfriend that marries her beer loving boyfriend because, well, some love- matches you just can’t explain, they just work. Lupita’s does not disappoint in this sense, and in a neighborhood where authentic Mexican tacos are taken very seriously, it’s refreshing to find a genuine Mexican restaurant that isn’t afraid to incorporate some tex-mex style dishes into their menu.

Madrag is the ultimate fashion destination when you’re searching for the most amazing on-trend styles at the absolute lowest prices!
1947 3rd Avenue
New York, NY, 10029
http://www.madragstores.com/Default.aspx
(212) 423-5675

2028 2nd Ave,
New York, NY 10029
(212) 289-2729
maliinyc.com

This small eatery is a favorite with lunch crowds, serving up typical Thai dishes in a delicate ambiance of blush pastel walls and wood framed mirrors. Don’t let the soft design touches fool you. The dishes are packed with flavor! Don’t skip out on the Tum Yum soup if you are into spicy or the Thai Tea if you need something refreshing to wash it down.

MO continues to be a hard milestone to overcome. Merchant’s low response and attendance to community issues is a reflection of the need for a better understanding about the power of working together. EH 360 will continue to push for alternatives that facilitate the organization of our District, to a more efficient operation. Our October gathering took place at Il Gnocchi Restaurant (at 118 East 116th Street). Hector Santana (MTA Community Liaison Officer was our guest speaker. In November, we gathered at Adar’s Lounge (1637 Park Avenue). Angel Garcia (People’s Federal Credit Union) who was our guest speaker, talked about loan opportunities for small businesses. Please make an effort to participate and be present on these opportunities to voice your concerns and interests. In December Rolando Gonzalez (Legal Aid Society) spoke at La Avenida, about legal issues concerning commercial tenants.

ORGANIZACIÓN COMERCIAL

Actuar en grupo,continúa siendo nuestro más difícil objetivo. Seguimos observando baja representación durante las reuniones mensuales de comerciantes. Es importante consolidar una unidad comercial fuerte suficiente para lograr objetivos de manera más rápida. Por nuestra parte, seguiremos empujando alternativas para facilitar la organización del Distrito a nivel empresarial. La reunión de Octubre tuvo lugar en Il Gnocchi (118 East 116th Street). Hector Santana fué nuestro invitado, para hablar del efecto que los trabajos de construcción del Metro de la Segunda Avenida sobre los comercios del Distrito. En Noviembre, nos reunimos en Adar’s Lounge (1637 Park Avenue), con Angel Garcia del People’s Federal Credit Union, como invitado especial, para hablar de oportunidades de préstamos para los pequeños comerciantes. En Diciembre, Rolando Gonzalez (Legal Aid Society) habló, desde La Avenida, sobre temas legales que conciernen a los contratos comerciales. Les agradecemos a todos su esfuerzo en participar con nosotros en estas iniciativas comunales.

Brick-walled dining room with cozy patio featuring Mexican fare & the namesake cocktail.
227 E 116th St,
New York, NY 10029
(212) 828-8635
mojitosny.com

Exposed brick walls and rich aromas from the kitchen are the draw at this little known gem along the 116^th street strip, known as Little Puebla, for its abundance of businesses and residence from the Puebla region of Mexico. Sizzling fajita plates are the go- to dish, while their mojito’s seriously are good enough to be their namesake. Oh, wait, it is. Take a seat at the outdoor patio in the warmer months and sip away the day or huddle inside to watch the soccer (fútbol) matches.

Unassuming eatery serving traditional African grub such as attiéké, fried fish & plantains.
76 E 119th St,
New York, NY 10035
(212) 410-5982

New Ivoire serves up flavorful African cuisine, loved by Harlem’s local rich African community and visitors alike. The menu changes daily, which ensure the food is always fresh. Venture north on Park Avenue to 119th street and get a taste of this delectable cuisine you will not find anywhere else in New York City!

Relaxed Italian venue featuring housemade pastas & numerous wines in a rustic ambiance with a patio.
237 E 116th St,
New York, NY 10029
(646) 559-5304

This cozy eatery brings some classic Italian dishes to 116^th Street. All pastas are homemade and their wine menu does not disappoint. Tucked away on the 1^st floor of a pre-war walk- up building, Nocciola is a place for nostalgia. All the pastas are homemade with quality ingredients and the wine menu does not disappoint.

This historic parlor offers coal-fired pizzas & other Italian mains in a comfortable setting.
2287 1st Avenue,
New York, NY 10035
(212) 534-9783

Patsy’s has been slinging coal fired pizza from its East Harlem location since 1933. Considered by historians to be one of the first Pizzeria’s to open in NYC, you can still get a thin- crust slice from the original coal fired oven at its walk-up counter. The dining room feels like a classic New York City Italian eatery with old world charm. Bring a date or bring the whole family! The waitrons at Patsy’s are equally as charming as the restaurant’s appeal, and will make you feel right at home. Heavy on the red sauce and hefty on the pasta, this place is old school all the way. Dine here for an evening of nostalgic charisma, great wine and lots of food… lots and lots of food.

Artist: De La Vega

This quarter 15 businesses benefited again from the Upper Grand Central pop up booth under the rail tracks at 125th Street (UGC). The booth is a great opportunity for any merchant looking for visibility and promotion, as that location is visited daily by thousands of commuters. As a reminder the booth is offered at no cost to merchants on the Corridors. Please do not hesitate to contact us at (347) 567-6376, if you want to benefit from this valuable marketing alternative.

Supporting District Marketing efforts, a series of musical events in December served to promote participating businesses (Camaradas and Prime One 16). We plan to continue organizing this type of events throughout the District.

PROMOCION COMERCIAL

Este trimestre 15 negocios se beneficiaron una vez más de la galería pública del Upper Grand Central, bajo las líneas del Metro North en la Calle 125. Este espacio representa una gran oportunidad para que pequeños negocios vendan sus productos, sin costo alguno para éllos. La estación de la Calle 125, es visitada cada día por miles de transeúntes, creando una oportunidad única de exponer sus productos. Si desean exponer en esa localidad, no duden en contactar a Pablo Guzman, por el (347) 567-6376.

Reforzando nuestro esfuerzos de mercadeo en la Zona, realizamos en la intersección de la Calle 116 y la Primera Avenida, una serie de eventos musicales, en conjunto con comerciantes locales (Prime One 16, y Camaradas). Planeamos continuar realizando eventos similar, a lo largo de los 4 corredores comerciales.

Dedicated to showcasing the area’s rich artistic culture. Art Gallery and Performance Art Space
309 East 108th Street, Suite 1R
New York, NY 10029
(212) 427-1445
http://www.eastharlempresents.org/

Spacious Indian restaurant offering mild & spicy curries, tandoori fare & a lunch buffet.
2179 3rd Ave #1,
New York, NY 10035
(212) 410-0276

Polash boasts the best Indian cuisine in the most unlikely of places. Situated on 3^rd avenue, directly across the street from Hunter College’s East Harlem campus, it will usually crowd with students and professors around lunch hours, but the restaurant’s dinner menu is what really brings their kitchen to life! Curry, Tandoori, and Masala recipes are just the foundation of their menu. The Biriyani, Kurma and Malai dishes are packed with so much flavor… and their vegetarian dishes are a-maz-ing! Avoid the tourist crowds that wander Manhattan’s East Village Little India enclave and take a trip uptown to Polash. With over 60 dishes on the menu and super warm hospitality, Polash beats out the run-of-the- mill Indian restaurants.

Upbeat steakhouse offering an eclectic menu with seafood & global flavors, plus a lively bar.
2257 1st Avenue,
New York, NY 10029
(646) 590-2187

The name may have come from the prime cuts of steak grilled to perfection, flat screens showing every prime time game or just for its prime location… Doesn’t matter really. The food is phenomenal, the drinks are ever-flowing and sports are always on. Filet Mignon Sliders and mango daiquiris, prime rib and mash potatoes, shrimp and grits and a bucket of beer… Whatever your preferred comfort combo, Prime One16 does it with class. In the warmer months have a seat on their sidewalk patio, for a see- and- be seen kind of vibe, or bring a date that is into sports and cozy up by the bar. Brunch, after work, dinner, if they are open it’s a guaranteed good time and really good food.

Artist: Fly ID
117th Street

Family Owned Cigar Manufacturer and Lounge with Premium Hand Rolled Cigars at excellent prices!
2250 1st Avenue,
New York, NY 10029
(212) 410-6824

VIPs fill the dining room of this 10-table Italian icon, where who you know is key to entry.
455 E 114th St,
New York, NY 10029
(212) 722-6709

The iconic red- sauce institution has sat at the same corner of 114^th Street and Pleasant Avenue since 1896, making it one of the longest standing restaurants in NYC. Exclusive is an understatement. If you dine there, that’s great, keep it to yourself. If you have thoughts of dining there, fugedaboudit . There are 10 seats, all reserved for VIPs. But if you are lucky enough to score a reservation, also great, keep it to yourself. The heritage restaurant now boasts two west coast restaurants and a line of gourmet pasta sauces, but there is nothing like the old fashioned New York vibe you get from RAO’s East Harlem.

Steaks, chops, seafood & drinks in a bustling, urban space with an open kitchen & DJ entertainment.
2145 2nd Ave,
New York, NY 10029
(212) 289-5895
ricardosteakhouse.com

Downtown pretentious from the outside, but once you get inside it is clearly an Uptown party. This is Upper Manhattan’s flagship steak house. When you visit, expect a European sports car parked outside. Guests are greeted by a hostess, who is protected by a bodyguard. Don’t even ask to sit by the window unless you have an in… This section is reserved for VIPs (probably so they can keep an eye on their sports car). It is common to spot Professional sports players, celebrity entertainers and models all convening in the dining area, which has a clear view to the open kitchen where grill chefs are searing steaks and taming 4 foot flames. Don’t be intimidated by the atmosphere, Ricardo’s is just as much a local joint as it is a celebrity hotspot. You might even make a cameo appearance on Love & Hip Hop, should they be filming while you are gulping down margaritas like its Friday. Yes, what we just described is a typical midweek occurrence.

No-frills, pint-sized pizza joint with slices & pies, plus burgers, sandwiches & breakfast food.
150 E 116th St,
New York, NY 10029
(212) 348-9437

Sam opened this iconic pizza shop on the corner of 116^th street and Lexington Avenue decades ago, with one mission: Make really good pizza… Lots of Pizza. With all kinds of toppings. And yes, the place is famous. If you have lived, live or will live in Harlem (East or West), Sam’s is the legendary pizza joint for clutch late night slices, house pies for parties and every topping combination possible. The dough is thick, the cheese is gooey and the sauce is fresh. No thin Neapolitan slices or deep dish Detroit style pies, just good quintessential New York City pizza.

172 E 106th St,
New York, NY 10029
(212) 722-9222
www.sapitos.nyc

2262 1st Avenue,
New York, NY 10035
(212) 256-0199

Bright & cozy standby preparing Caribbean & Southern specialties & a signature pineapple cornbread.
47 E 124th St,
New York, NY 10035
(212) 410-3000

OMG! The best jerk sauce in Manhattan. Sister’s Cuisine has been serving up some of the best Caribbean and West Indian dishes known in human existence for more than 20 years. The secret to weathering two decades, a major economic recession and countless attempts to lift their recipes? Family. Marilyn Rogers founded the cozy eatery using family recipes for the menu. With the kitchen now under her son Randy’s direction, this Harlem institution is heading into its second generation of greatness.

Boutique Sneaker Retailer with a Serious Following
2115 3rd Ave,
New York, NY 10029
(212) 876-8088

Easygoing soul-food restaurant with art-filled walls, some vegetarian options & Sunday brunch.
2294 2nd Ave,
New York, NY 10035
(347) 463-7387

Chef and Owner Artist Thornton conceptualized the menu at SpaHa Soul to be an effortless combination of the cuisines that dominate home cooking establishments in Harlem. Buttermilk fried Chicken and fried plantains are just the basics. Think red velvet pancake brunch, savory salmon cakes, grilled pork chops and grits topped with poblano sauce… Chef Artist lives up to his name, creating dishes that satisfy local enthusiasts and touring foodies alike. The restaurant maintains regular dinner and brunch hours, though dining at this cozy, 12- seat eatery is by reservation only. Much like an RSVP for an art gallery opening, only the gastro experience is the art and the chef is the Artist.

Focus on the history, players, teams and game of stickball
230 East 123rd Street (between 2nd & 3rd Avenue)
New York, NY 10035
(212) 722-3876
http://www.wsstickball.org/

Snug, no-frills counter serve offering marinated pork, plus street tacos & other Mexican eats.
234 E 116th St #1,
New York, NY 10029
(212) 289-2963

So you are slowly making your way out of a Cocktail Bar at 2am and you are looking for tacos. Naturally, because you are on 116^th Street, the Mexican epicenter of Upper Manhattan. You look down the block towards 2^nd Avenue and there it is! The bright lights calling you to taco bliss. Taco Mix is the go- to eatery for tacos along 116^th street. No frills or fancy sauces, just purely flavorful street tacos.
They open early, they stay open late and the food is consistently good.
What more can you ask for (rhetorical)?

Comfortable, small space for French cooking.
251 E 110th St,
New York, NY 10029
(212) 744-4422

There is so much happening at this revered kitchen tucked away on 110^th Street/ Tito Puente Way, and none of it is to be missed. Tastings Social was founded as a premier Bespoke Catering & Events agency by Alexandra Morris, who worked alongside famed pastry chef Francois Payard. Kenichi Tajima, then Executive Chef to Payard’s and Morris’ Tastings Social, conceptualized Mountain Bird in 2013, occupying the tasting room of the catering company, and this East Harlem townhouse has been energized with dining excellence ever since. After receiving a Michelin nod and limitless praise from serious NYC epicures, the Mountain Bird kitchen made way for another super star, Executive Chef, Cedric Durand.
Chef Durand who also sits at the helm of Tastings’ kitchen, hosts a weekly Monday pop-up featuring Spanish cuisine and cocktail menus that transports guests to an evening in Barcelona, yet, while still in the ever- cultural El Barrio neighborhood of Manhattan.

Intimate wine bar offering Mediterranean-style tapas, specialty cocktails & a short list of beers.
1634 Lexington Ave,
New York, NY 10029
(646) 820-7013

This cozy little wine bar right outside of the 103rd street / Lexington Ave. train station is a go- to for locals, neighborhood visitors and after work crowds. Delicious Mediterranean small plates and an impressive wine list make this place a highlight among the quaint wine bars of the neighborhood.

Dedicated to the history of New York City. Located on New York’s World Famous Museum Mile
1220 5th Avenue
New York, NY 10029
(212) 534-1672
http://www.mcny.org/

Long Standing Sneaker Store with Latest Trends and Hard to Find Urban Fashion Items
1934 3rd Ave,
New York, NY 10029
(212) 289-0160
https://tomdickandharrys.wordpress.com/

1674 Park Ave,
New York, NY 10035
(646) 580-0354

UGC Eats is the cutest café ever! Conceptualized by the family- owned Urban Garden Center, a premier landscaping and garden outlet on Park Avenue, this café feels like your sitting in a quirky garden complete with whimsical décor, tree bark climbing up the walls and a coffee counter that was once a 1960s Tata Motors truck. Greek pastries and homemade quiche are just a few highlights from the menu, and the wifi is as powerful as the coffee. Bring your laptop and escape into this tranquil café.

Specialty: Leading supplier of garden supplies and plants in NYC
1640 Park Avenue
(at 116th St.)
(646) 872-3991

Artist:

1st Ave, 133rd Street

Small Production Wines and Hand Picked Spirits in a Cozy Shop
1491 Lexington Ave,
New York, NY 10029
(646) 370-4100
https://www.vinylwineshop.com/

Leading NYC Sneaker Boutique with Sought After Releases and Unique Collector’s Items
2132 2nd Ave,
New York, NY 10029
(646) 267-6535

2248 1st Avenue,
New York, NY 10029
(347) 703-0046

Yura’s has been an Upper East Side bakery and catering institution for decades. We only expect their East Harlem location will continue the legacy. The Breakfast/ Lunch eatery quickly became an El Barrio favorite when it opened, offering breakfast from 8am and lunch up until 4pm. Weekends are really busy at this super cute and cozy spot that covers all the breakfast and lunch basics. The pancakes have become especially famous in the neighborhood, as guests continually compare them to the taste and fluffiness of flan, a Spanish custard desert. With menu hits like these, Yura’s has won the hearts of locals and it probably won’t be long before visitors from other parts of the city are traveling uptown for these home- cooked flavors.